PROJECT BS — BLOG

Notes on building useful SaaS products

Practical write-ups about product decisions, UX, launches, and building simple tools for indie makers and small teams.

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Learn how to define a focused SaaS MVP scope, prioritize must-have features, and avoid overbuilding before launch.

Learn how to write short launch updates that keep waitlist subscribers warm before your SaaS launch.

Learn how to build a clear SaaS launch checklist with pre-launch, launch day, and post-launch tasks.

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Learn how to write clearer SaaS landing page copy that explains the problem, outcome, benefits, features, CTA, and trust signals.

Learn how to create a clean event naming convention so product analytics events stay consistent across code, dashboards, and documentation.

Learn how to build a lean product analytics checklist for early-stage SaaS products without tracking too much too early.

Learn how to define a simple SaaS activation metric that shows whether users reached the first meaningful value moment.

A cold launch asks one post to do too much.

A lighter starting line helps developers protect product momentum.

A launch is easier when the system is prepared before the announcement.